{"product_id":"pureplex-blonde-bond-reconstructing-shampoo-professional-toning-formula-no","title":"PurePlex Blonde Bond Reconstructing Shampoo - Sulphate-Free Toning for Blonde \u0026 Grey Hair","description":"\u003ch2\u003ePurePlex Blonde Bond Reconstructing Shampoo\u003c\/h2\u003e\u003cp\u003eThis professional toning formula is a gentle, \u003cstrong\u003esulphate-free shampoo\u003c\/strong\u003e designed to restore the brightness of natural blonde, pre-lightened, white, and grey hair. Formulated with \u003cstrong\u003eAMINOFIX Bond Reconstructor\u003c\/strong\u003e and violet colour-correcting pigments, it effectively neutralises unwanted yellow and brassy tones.\u003c\/p\u003e\u003cp\u003eThis shampoo helps repair previous damage by rebuilding the hair’s natural structure, leaving hair noticeably brighter, stronger, and cleansed of impurities. It restores strength, suppleness, and volume, resulting in hair that looks and feels significantly healthier.\u003c\/p\u003e\u003cp\u003eKey nourishing ingredients include \u003cstrong\u003eShea Butter \u0026amp; Argan Oil\u003c\/strong\u003e, which hydrate the hair, leaving it smoother, softer, and with a lustrous shine. PurePlex purple shampoo also protects hair health from harmful ultraviolet rays and colour fading while maintaining the perfect shade of blonde.\u003c\/p\u003e\u003cp\u003eFor best results, use in conjunction with PurePlex Blonde Conditioner. Use as frequently as needed. Always follow on-pack instructions.\u003c\/p\u003e","brand":"Knight \u0026 Wilson","offers":[{"title":"Default Title","offer_id":57180491022723,"sku":"B09TGCCWQB","price":12.71,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/4123\/3795\/files\/614fYEe-RSL_0911ec99-16ee-4001-9596-73577ca1da2a.jpg?v=1768431219","url":"https:\/\/lanadore.com\/products\/pureplex-blonde-bond-reconstructing-shampoo-professional-toning-formula-no","provider":"Lanadore","version":"1.0","type":"link"}